In the modern age of marketing, people no longer want to be sold to, they want customer service, support, branding, value, and transparency. Consumers want to know "why" they're buying something more than "what" they're buying.
Today, I ask you to put some thought into the "why" of your real estate business, and how you can portray that "why" clearly through your marketing.
People can buy property from any agent... WHY you?
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