Studio: 336-918-3411
Client Login
Search

Mark Jacobs Productions Photography Blog

Whether you're looking to fine tune your real estate marketing, or just look at awesome listing photography, we have just what you're looking for on our blog! Need affordable professional listing photos and videos? Contact Charlotte’s top real estate photographer at Mark Jacobs Productions.

Real estate photographer Charlotte, real estate photographer, real estate photographer Winston Salem, real estate photographer Greensboro, real estate photographer North Carolina, Mark Jacobs Productions

 

Nov

13

2024

360° vs. Video Walkthrough: What's The Best Choice For Your Real Estate Business

Both virtual tours with 360° photos and video walkthroughs offer the possibility to present a home digitally. But what exactly are the differences, and which option suits you best?In the modern real estate market, it is essential to engage ...

Nov

06

2024

Why Real Estate Agents Should Stop Relying on The Photographers to “Fix” Images in Post-Production

When it comes to listing a property, high-quality photos are non-negotiable. In the competitive real estate market, a property’s listing photos are often a buyer’s first impression, making them crucial for grabbing attention. While ...

Nov

01

2024

Agents Shouldn’t Ask The Photographer For Edits That Misrepresents The Property Conditions

In real estate, the saying “first impressions are everything” holds true. Prospective buyers often start their home search online, where listing photos are a critical factor in generating interest. Naturally, high-quality photos are ...

Oct

23

2024

Techniques for Photographing Large Warehouses and Industrial Spaces

Commercial real estate shoots often encompass a wide range of styles and settings. One day, you might find yourself capturing the grandeur of a ten story office building, and the next, you could be showcasing the charm of an intimate retail ...

Oct

16

2024

Maximizing Real Estate Video Impact: When to Go Horizontal vs. Vertical

Instagram, TikTok, YouTube, Facebook… marketing can feel overwhelming, right? Each platform has its own set of rules, and navigating them can feel like a never-ending puzzle. Plus, not to mention, we already know that photos aren’t ...

Oct

09

2024

The Benefits of Using 360-Degree Photography

In today’s competitive real estate market, making a strong first impression online is crucial. With most homebuyers beginning their search on the internet, the way properties are presented digitally can make or break a sale. Among the various ...

Oct

02

2024

How Professional Real Estate Photography Improves Social Media Engagement

Take a moment and guess how many people across the world use social media. Any clue?According to Forbes, the answer is 4.9 billion people. And what’s more is that, by 2027, that number is expected to reach nearly 6 billion.In other words, ...

Sep

25

2024

Why Photos Are Not Enough In Todays Market

When it comes to real estate marketing, photos are the go-to choice for most sellers. In fact, 63.9% of Mark Jacobs Productions orders consist of photos only. It’s easy to see why – photos are familiar, straightforward, and ...

Sep

18

2024

The Difference Between Agent-Taken Photos and Professional Real Estate Photography

In the digital age, where nearly all homebuyers begin their search online, the quality of real estate photography has never been more important. The images used to represent a property can make or break a listing, influencing a buyer's first ...

Sep

11

2024

How Professionals Can Benefit from Real Estate Video Marketing.

Did you know that, according to the National Association of Realtors, 80% of consumers watch videos online each week – and half of those users have been influenced by a video to make a purchase? This staggering statistic shows ...

Sep

04

2024

The Cost of Mediocre Listing Photos (And Why Investing in Quality Pays Off)

As real estate agents, your listing photos are arguably the most important factor in getting potential buyers through the door. The second a buyer lays eyes on that online listing, their mind is already made up on whether they’re ...

Aug

28

2024

How Professional Photography Can Help Close Real Estate Leads

Offering Real Value to HomeownersOne effective strategy for closing leads is offering a free photo shoot to homeowners. This gesture not only demonstrates the agent’s commitment but also provides tangible value.Professional ...

Aug

21

2024

Tips for Photographing Luxury Real Estate

Luxury real estate has more demands and higher expectations that normal real estate photography. As real estate photographers, we really should do our best to deliver the highest quality images possible when given the opportunity to photograph a ...

Aug

14

2024

Tips For Timing Your Waterfront Property Photo Shoots

Timing plays an important role in real estate photography in general, but this becomes especially true when you’re photographing a home on the waterfront.In this post I’ll share tips for timing your waterfront property photo shoots ...

Aug

07

2024

Examples Of Unethical Editing In Real Estate Photography

Technology has advanced to a point where we can edit photos in a way that allows anything in your imagination to be put into, or taken out of, a photo. You can quickly imagine how this can become very unethical in the world of real estate ...

Jul

31

2024

The Ethics Of Virtual Staging

Virtual staging has become a great tool for both real estate photographers and agents. It offers the ability to showcase properties in their best light without the physical and financial constraints of traditional staging.However, virtual staging ...

Jul

24

2024

YouTube For Realtors 2024 - Answering The 10 Burning Questions EVERYONE Asks

You NEED to know these 10 answers if you want to generate leads and succeed on YouTube as a Realtor in 2024. I have helped create some of the most successful real estate agent YouTube channels in the industry, and have coached thousands on how to ...

Jul

17

2024

ChatGPT For Realtors - Easy & Quick TikTok Videos That Generate Leads

This ChatGPT strategy will make creating TikTok videos as a Realtor take minutes and increase your conversion rate. I break down how to create the perfect video topics and the best TikTok ideas for Realtors, how to craft engaging scripts, and ...

Jul

10

2024

ChatGPT for Realtors: Creating High Converting Facebook Lead Ads in SECONDS

Discover the secrets to effective real estate ads with our quick AI tutorial...Learn how ChatGPT can dramatically enhance your Facebook lead ads, crafting captivating copy and strategic follow-up scripts that convert views into sales.For More ...

Load More Blog Posts

Service Areas:

Real Estate Photography,Real Estate, Photographer, Charlotte Real Estate Photography, Charlotte Commercial Photography, Charlotte Hospitality Photography, Winston Salem Real Estate Photography, Winston Salem Commercial Photography, Winston Salem Event Photography, Greensboro Real Estate Photographer, Lake Norman Real Estate Photographer, Mooresville Real Estate Photographer, Statesville Real Estate Photographer, Hickory Real Estate Photography, Huntersville Real Estate Photography, Cornelius Real Estate Photography, Lake Norman Real Estate Photography, Concord Real Estate Photography, Charlotte Real Estate Photographer, Winston Salem Real Estate Photographer, Architectural Photography, Salisbury Real Estate Photography, Kannapolis Real Estate Photography, Lexington Real Estate Photography, Clemmons Real Estate Photography, Yadkinville Real Estate Photography, Elkin Real Estate Photography

MENU
MENU
Studio: 336-918-3411
Client Login
Search
CLOSE